The latest data from the Small Business Association indicates that 627,000 new businesses open each year, and about 595,000 close each year. There are mergers and acquisitions occurring in every business sector every day. For example, SunTrust and BB&T recently merged to form Truist Financial, thus over 3,000 locations will require new signage to match the new merger.
On the opposite spectrum, when businesses close, a decommissioning process is implemented. Details involved in the decommissioning process of a brand can become complicated. Removing one sign is a daunting task alone, to remove multiple sign packages from multiple locations can become even more of an issue, especially considering the small window allowed to remove all the signages.
For example, if a single commercial brand is required to close due to financial hardships, and the client is given only a 72-hour window to decommission all 351-site locations across the United States, what would be the proper protocol? Where would this client start? While this is an extreme case, by connecting with the right National Signage Partner, tactical coordination and execution of any signage decommissioning project is possible.
Decommissioning involves much more than just calling a General Contractor (GC) or handyman to “unscrew signs from the building” or to dig up ground signs.
Decommissioning involves much more than just calling a General Contractor (GC) or handyman to “unscrew signs from the building” or to dig up ground-signs. As the Covid-19 crisis continues and many facilities are adapting to a “new normal” program, some companies are making drastic and difficult decisions about how they will reopen, or whether companies will reopen at all. The first few steps that are required for any sign decommissioning process is to be aware of signage materials, especially signs that contain fluorescent tubes that may contain mercury, and understand the execution of removing such materials by following local and state regulations. There are many types of signs, and each require a professional handling regarding its removal. Our process involves assessing the proper signage type and getting the right partners to plan and execute each procedure.
When given a tough project of decommissioning multiple signs, on top of removing signs from several locations spanning the country, you need a provider that has a large enough geographical footprint to accomplish this project.
The sign industry is estimated roughly to be about $37 billion dollars. According to the International Sign Association, there are over 7,000 sign companies in the United States alone. Most signage providers are typically small businesses that service a small local footprint, like their adjoining city and surrounding areas. When given a tough project of decommissioning multiple signs, on top of removing signs from several locations spanning the country, you need a provider that has a large enough geographical footprint to accomplish this project. With more than 25-years of signage industry experience, our organization maintains a large enough footprint that allows us to cover multiple facilities, completing projects that are typically considered huge undertakings by a small, local operator.
The previously mentioned example of a retailer closing its businesses is a true testament to our commitment towards making sure every detail and option are considered during a massive decommissioning assignment. The retailer filed for bankruptcy and needed to take down their brand signage from 351 properties over the course of a 72-hour period. Otherwise, the client was subject to pay the terms of the lease and the next month’s rent. The feat of this project spanned across 32 states across the US, in varying regions and climates. The results that carried over were due to our remarkable “war room” efforts via coordinating all our available assets efficiently – allowing room for only one point-of-contact, while leveraging 145 partners to execute the physical labor of the work.
Completed decommissioning throughout 32 states
Decommissioning within timeframe of only 72-hours
1 Point-of-Contact & 145-vendors to complete the job
Completed all 351 decommissioning locations
If you have a national store footprint, a sign partner that has experience managing national programs is highly recommended. To sift through potential service partners, require each provider to give a list of at least five examples of previous national work, along with the number of locations, geography, and scope of each work contracted. Remember, the sign companies you partner with are important extensions of your team and brand, even during closeout procedures.